Work — Andrea Chang

Fresh

Global Digital Design Internship
(Branding, Motion Graphics, Social Media, 3D)

During my internship at Fresh, I worked on a project that explored sensoriality and how to better incorporate it into their social platforms. This included research of competitors within the beauty and skincare industry, designing digital prototypes for Instagram, and an exploration of 3D and AR filters.

Special thanks to:
Tommy Evich
Kirsten Buschell
Char Alfonzo
Andy Nguyen

BREWIN’ & GROOVIN’

(Brand Identity, Motion Graphics)

Brewin’ & Groovin is a conference event that harkens back to its roots and serves as a place for enthusiasts to relax and decompress with a cup of coffee. It features activities such as workshops, live music, tasting event, and sustainability lectures led by professional baristas.

Sins & Virtues

(Motion Graphics)

A series motion posters for a Sins & Virtues exhibition at the Victoria and Albert Museum in London. The aim was to explore the impact of typography and motion on viewer emotions, and convey a unique experience to capture attention in a crowded visual environment.

Sony Music Entertainment

Content & Marketing Internship
(Motion Graphics, Social Media, Campaign)

As a Content intern at SME, I assisted the content and marketing team in various projects, including creating album cover motion artwork for platforms like Spotify, Apple Music, and Tidal, as well as digital and physical promotional content. I collaborated on projects for esteemed artists such as TLC, SIA, John Legend, Khalid, Outkast, and Modest Mouse.

More work coming!

Artists & Fleas

(Brand Identity, Motion Graphics)

Artists & Fleas serves as a hub for creators, artists, designers, and curators. In this project, I crafted a new visual identity for Artists & Fleas, adaptable to various contexts and mediums. This rebranding utilizes dynamic typography, which comes to life through motion graphics, on-screen presentations, and environmental installations. The design draws inspiration from the charming character of vintage stamps commonly discovered in flea markets.